In a tight economy, developing a targeted marketing strategy can make a huge difference to your bottom line. The key is to focus your marketing and sales efforts on the right targets with the right message using a coordinated plan. These sessions will give you a framework to create an effective marketing plan and promotional strategy with clear objectives. Attendees will be given worksheets to complete before attending the seminar. Space is limited so please register early.
Program Outline:
Marketing Plan Framework
- Setting Objectives
- Defining Target Audiences
- Clarifying Products/Services
- Unique Selling Proposition
- Media Strategy
- Public Relations
- Social Media & Promotions
- Marketing Materials
Date and Time
Tuesday Jan 19, 2016
8:30 AM - 4:30 PM EST
Tuesday, January 19, 2016 from 8:30 a.m. to 4:30 p.m.
Location
In the Baxter Studio located in the Sill Business Incubator at 419 14th Street, Huntingdon
Fees/Admission
$85 per member
$120 per non-member